Stylish Stays—This boutique hotel offers a designer handbag residency
As hotels look for new ways to differentiate themselves beyond guestrooms and traditional amenities, experiential…
Browsing: BRANDING
Tailored threads – Miami-based firm designs bespoke hotel uniforms
Thomas W. Watson, president/owner, London Uniform Company, never set out to be a hotel uniform…
Listen first – Hotels can use genuine storytelling to build a brand
In the hospitality world, branding is often equated with logos and taglines. But for Matt…
Story Tellers – The Langham Hotels and Resorts’ new campaign celebrates its legacy
What do Charles Dickens, Winston Churchill, George Orwell and Mark Twain have in common? Sure,…
Kimpton, Anthropologie curate accessory collection for travelers
Kimpton Hotels & Restaurants and retailer Anthropologie have partnered to launch a collection of seasonal accessories for…
MGallery launches storytelling campaign
MGallery Hotel Collection has launched a brand campaign that shares the stories of its properties.…
Phone sanitizer doubles as revenue generator for hotels
Since COVID, hotels have been enhancing cleaning protocols and introducing new ways for guests to…
Loews keeps it in the family with brand campaign
Hospitality workers—from housekeepers, to front-desk agents to the C-suite—are all focused on creating the best…
Provenance Hotels has new brand identity
Portland, OR-based owner/operator Provenance Hotels has emerged from the worst of the pandemic with a…
Hotel uniforms should be subtle, but signature
NEW YORK—With the proliferation of hotel brands, now more than ever, standing out from the…