ROAD TO THE SHOW: HX— The Hotel Experience debuts 2016 speaker program

NEW YORK—Now in its second year of a multimillion dollar rebrand, HX: The Hotel Experience, a trade event for hotel and foodservice owners, executives, directors and general managers held annually at the Jacob K. Javits Center located here, November 13-15, has released its session lineup.

“HX session attendees keep up with trends and make smarter business decisions, and our three on-floor stages—hotel, restaurant and technology—help attendees focus on the topics most relevant to them,” said Phil Robinson, group show director.

This year’s schedule features top industry leaders presenting key topics, such as “Hotel CapEx: What’s in Store for the Next 18 Months & What it Means to Your Business.” A panel consisting of members of the International Society of Hospitality Consultants (ISHC) plans to discuss the impact of the current hotel cycle and its implications. The group, which includes asset managers, designers, purchasing agents and logistics coordinators, will also delve into current trends and forecasts from the ISHC CapEx Study.

Lindsay Culbreath, senior director, business development & marketing, STR, will present how industry trends, outside influencers and potential disrupters can impact hotel performance in the future during the “STR’s Lodging Industry Trends” session.

During last year’s HX: The Hotel Experience trade event, attendees at an F&B session had an opportunity to preview the latest trends in the industry.

Regarding the industry’s sustainability shifts and best practices, two industry surveys will be shared during the “Behind the Numbers—What Two Leading 2016 Surveys Say About Sustainability Trends” session. STR will present the 2016 Lodging Survey, which will feature topics ranging from energy management sensors to recycling programs to electric vehicle charging stations. Greenview will present the Green Lodging Survey, which will include results of sustainable-related questions posed to hoteliers. Both surveys were built to identify trends as well as innovative best practices.

As part of HX: Tech, sponsored by MasterCard, Sabre Hospitality Solutions will explore trends defining the future of business and consumerism and how they are impacting hospitality and the guest experience during the “New Consumer Mega-Trends Reveal the Future of GX” session. Attendees will also have the opportunity to engage with the winner of TechPitch, which allows HX technology exhibitors to showcase their products in a 15-minute presentation with the winner chosen by HX attendees. SocialTables, hospitality software for meeting planners and hotels, won last year’s competition.

Session highlights of the HX: Onstage-Restaurant segment include three of eight sessions developed by The NYC Hospitality Alliance, which will explore how top trends can impact and grow F&B business. The “Rooms to Restaurants” session offers an insider’s look into how F&B is enhancing the hotel experience. “PR & The Digital Age” answers questions about social media’s influence on your business. The “Tech in the Fast Casual Boom” session will delve into how the fast, casual restaurant segment is using technology to streamline its operations and scale its concepts.

Visit thehotelexperience.com for a complete listing and schedule of the sessions. HB


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